Big news this week that the next Academy Awards ceremony will feature ten Best Picture nominees, instead of the traditional five.
This has been interpreted by some as a ploy to boost rating for the awards telecast by allowing "popcorn" (i.e. "lowbrow") films like Star Trek and Up to receive nominations.
Of course, this will all backfire when something like Rob Schneider's Big Stan ends up winning the Academy Award for Best Picture.
